We're on a mission to bring hormone & blood sugar health to the "bro-tein" bar aisle. Founded by women with hormonal imbalances, it is our goal to make it easy for all people to fuel on-the-go while taking care of their bodies and the planet. Welcome to the resistance :)


Drew Lederman, Resist Protein Bar Food Startup Founder
Drew Lederman, Founder and CEO

​​In 2016 after Drew found out she had PCOS and insulin resistance, she tried her best to follow doctors orders: exercise and eat a low carb/sugar diet. But, the protein bars she was eating were driving her symptoms crazy. Frustrated, she stopped eating them -- too afraid of the long ingredients lists and wrappers coated in endocrine disrupting chemicals.

Fast forward to 2019 and Drew is juggling two part-time jobs, an internship and classes at NYU (New York University). Desperate for a filling snack, she went back to eating bars she knew would make her feel worse. In 2020, she decided enough was enough. Using her experience interning at a startup, Resist was born!

Check out Drew’s LinkedIn profile to learn more!
Emily Cohen, Resist Protein Bars Food Startup
Emily Cohen, Chief Development Officer 

In a world full of vanilla, Emily is the oat milk-based, mint chocolate chip ice cream. A masters student in New York University's Food Studies program, she is driven by the integral role of food in the health of humans and the environment. Having experience in the start-up food space, she has a strong grasp on the power of food at multiple levels.

Check out Emily’s LinkedIn profile to learn more!

Contact us HERE.  

More About Resist Nutrition

Both Drew and Emily have participated in NYU Entrepreneurial Institute’s Startup Bootcamp and Startup Sprint. Drew is a Female Founder's Fellow at NYU. This summer they are proud to participate in NYU's Summer Launchpad.

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